Travel + Leisure Cookie Statement
Last Updated: February 7, 2025
This Cookie Statement describes how Travel + Leisure Co., including its subsidiaries, which offer their products and services under various brand names (each a “Travel and Leisure Company and collectively, the Travel and Leisure Group of Companies”, “we”, “us”, or “our”) use cookies and other tracking technologies when you interact with our websites, pages, features or content that link to this Cookie Policy (the “Website(s)”), or use software applications that we make available for use on or through computers and mobile devices that links to this Cookie Policy (the “App(s)”).
This Cookie Statement explains what cookies and other tracking technologies are, why we use them, as well as your choices or rights to control them. This Cookie Statement forms part of our privacy notice. Please see the applicable privacy notice for the Websites and/or Apps with which you interact for more information about how we process your personal information.
Our use of cookies and other tracking technologies may change from time to time. When they do, we will amend this Cookie Statement by issuing an amended version with a new “Last Updated” date. To make sure you stay informed of all changes, you should check this Statement periodically.
1. COOKIES AND OTHER TRACKING TECHNOLOGIES WE USE
A cookie is a small piece of data (text file) that a website places on your browser to store on your device to remember information about you, such as your language preference or login information. Cookies work by assigning a number to the browser that has no meaning outside the assigned website.
Cookies can be stored on your computer for different periods of time. “Session cookies” only last for as long as the browser session and are deleted automatically once you close your browser. “Persistent cookies” cookies survive after your browser is closed until a defined expiration date set in the cookie (as determined by the party placing it) and help recognize your computer when you open your browser again.
So-called “first party cookies” are cookies which are served by the entity operating the domain through which the cookie is served. Our own cookies are therefore “first-party cookies”. In case we allow third parties to serve cookies through our Websites and Apps, these cookies are called “third-party cookies”.
We may also use other tracking technologies, such as pixel tags (also referred as web beacons), which are tiny graphics files that contain a unique identifier that enable us to recognize when a user has interacted with our Websites/Apps, or with our emails or other communications. Pixel tags are a technology similar to cookies that can be embedded in online content or within the body of an email for the purpose of tracking activity on websites (for example, to know when content has been shown to you), or to know when you have viewed particular content or a particular email message.
2. HOW WE USE THE INFORMATION WE COLLECT
Cookies and other tracking technologies help us recognize repeat users and allow us to track web usage behavior. Aggregated cookie data helps us enhance our products and services. For example, the data helps us learn which content is popular. Most importantly, cookies are used for the functionality of the website such as remembering your login status and user preferences. These cookies will enable us to customize the materials we provide to you based on your online interests and preferences. Cookies may also assist with our promotional, event, contest and marketing efforts.
The following are some examples of information that we collect and how we may use it:
- Recognizing you when you sign-in to use our Websites and Apps. This allows us to provide you with recommendations, display personalized content, recognize you as a membership or ownership account holder, and provide other customized features and services.
- Keeping track of your specified preferences.
- Conducting research and diagnostics to improve content on our Websites and Apps.
- Preventing fraudulent activity and improving security.
- Delivering content, including ads, relevant to your interests, and measure the effectiveness of the ads.
- Measuring and analyzing the performance of our services.
3. TYPES OF COOKIES WE USE
We may use the following types of cookies on our Websites and Apps:
- Always Active Cookies. These are cookies that are used for the operation of a website and therefore disabling these cookies may make our services unavailable. In some jurisdictions these may be known as strictly necessary or essential cookies. Examples are cookies used to access secure areas on our Websites and Apps. These cookies do not gather information about you for marketing purposes.
- Functional Cookies. These cookies are used to recognize you when you return to our Websites and Apps. They remember user choices and enable the personalization of content. These cookies allow us to remember choices you make (such as your username, language or the region you are in) and provide enhanced, more personalized features. These cookies can also be used to remember changes you have made to text size, fonts and other parts of web pages that you can customize. While these cookies can be disabled, this may result in less functionality during your use of our Websites and Apps.
- Performance/Analytics Cookies. These cookies track information about your visits to the Websites or usage of the Apps so that we can make improvements and report on performance. These cookies collect information about how visitors use the Websites and Apps, which site or page the user came from, the number of each user’s visits and how long a user stays on the Websites and Apps. We may also use these cookies to test new features to see how users react to them.
- Targeting/Advertising Cookies. We and third-party advertising partners may use cookies to collect data from visitors to our Websites and Apps for targeted advertising purposes. These cookies may be used to build a profile of your interests and show you relevant ads on other Internet properties. They are based on uniquely identifying your browser and Internet device. If you do not allow these cookies, you may still continue to see generic advertising on our Websites, Apps and elsewhere online.
4. HOW TO MANAGE COOKIES
Cookie Preference Settings. You have the right to decide whether to accept cookies. If you do not want us to deploy cookies in your browser, you can modify your settings by managing your preferences for cookies, other than Always Active cookies, using the Cookie Settings link in the footer of our Websites. If you block or delete functional cookies, the Websites and Apps may become impossible to browse, certain services or functions of the Websites may become unavailable or other malfunctions may occur. In this case, you may have to modify or manually enter some information or preferences every time you visit the Websites.
Browser Controls. Alternatively, you can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our Websites although your access to some functionality and areas may be restricted. If you want to understand your browser’s cookie default setting, or learn to modify your browser’s cookie settings, please use the “Help,” “Tools” or “Edit” menu in your browser or review the instructions provided by the following browsers:
Mobile Devices. When you use or access our Websites from a mobile device, we may collect information such as your unique device ID and your location. If you download and use an App, we and our service providers may track and collect App usage data, such as the date and time the App on your device accesses our servers and what information and files have been downloaded to the App based on your device number, as well as any other personal information specified by the App in its terms or notices.
Opting out of Third-Party Analytics. We may use third-party service providers to monitor and analyze the use of our online, web-based, and mobile-based Services, such as Google Analytics. Google Analytics is an analytics service offered by Google LLC (“Google”) that tracks and reports website traffic. For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: https://business.safety.google/privacy/. To opt out of Google Analytics or to prevent your data from being collected and used by Google Analytics, please visit: https://tools.google.com/dlpage/gaoptout.
Do Not Track Signals. Currently, we do not monitor or take any action with respect to Do Not Track signals or other mechanisms, which means that we collect information about your online activity both while you are using the Websites and after you leave our Websites.
Disabling Most Interest Based Advertising.
Interest Based Advertising - Website Browser. Many advertising companies that collect information for interest-based advertising are members of the Digital Advertising Alliance (DAA) or the Network Advertising Initiative (NAI), both of which maintain websites where people can opt out of interest-based advertising from their members. To opt out of website interest-based advertising provided by each organization’s respective participating companies, visit the DAA’s opt-out portal available at http://optout.aboutads.info, or visit the NAI’s opt-out portal available at http://optout.networkadvertising.org/?c=1. Residents of the European Union and United Kingdom may opt-out of online behavioral advertising served by the European Interactive Digital Advertising Alliance’s participating member organizations by visiting https://www.youronlinechoices.eu/.
Interest Based Advertising – Mobile Application. When you use our App, we or our third-party marketing partners may use one or more of several different identifiers for your mobile device, including Apple Identifier For Advertising (IDFA) or Android Advertising ID (AAID), to target and deliver ads to you in our App or other apps. This means that your device identifier may be accessed by third-party ad networks and used to (a) help manage the number and types of ads you see; (b) track the source of installs related to ads seen in other apps; and (c) identify your interests and behavior and target advertising to you based on those interests and behavior.
- Apple requires app developers to ask for permission before they can track your activity across apps or websites they do not own in order to target advertising to you, measure your actions due to advertising, or to share your information with data brokers. If you previously gave our mobile app permission to track, you can tell our app to stop tracking your activity. On iOS or iPadOS, go to Settings, tap on our app, then tap to turn off Allow Tracking. You can also reset your IDFA from your mobile device’s settings page, which will prevent continued use of existing behavioral data tied to your previous IDFA.
- If you have an Android device, and are running Android 12 or above, you can delete your AAID permanently by opening Settings, navigating to Privacy > Ads, tapping “Delete advertising ID,” then tapping it again on the next page to confirm. This will prevent any app on your phone from accessing it in the future. Please note that if you do so, you will still see advertisements, but they will not be tailored to your inferred interests.
- You may also access industry-provided opt-out tools, although they are not tailored to our mobile applications. For instance, to opt-out of data collection by the Digital Advertising Alliance’s participating member companies for interest-based advertising across mobile applications, download the DAA’s App Choices mobile application opt-out offering at https://youradchoices.com/appchoices.
5. CONTACT US
If you have questions about this Cookie Statement or the privacy practices of the Travel and Leisure Group of Companies, please contact us at privacy@travelandleisure.com. Please include your country of residence in your email. You may also call us at +1-844-510-0095.